Adds smart 'View Other Options / Finishes / Sizes' buttons to product pages that send shoppers straight to the matching variant products, manual, visual builder, bulk CSV or fully automatic.
Magento
2.4.x
Luma
Legacy fallback
Source code
Shipped on day one
30-day refund
No forms, no questions
Overview
eTechFlow Variant Links addresses a common catalog issue: the "same" product often appears as several distinct products, such as the same bag in three colours, the same key blank for five car makes, or the same lock in four sizes, leaving shoppers who land on one with no easy way to find the others. Variant Links introduces a row of "View Other Options / Finishes / Sizes" buttons on the product page that link directly to a filtered listing of the corresponding variant products.
There are four ways to set a link: a point-and-click visual builder (select a target category and up to five attribute filters, no URLs), a simple relative-link field, a bulk CSV import keyed by SKU with a dry-run preview, or fully automatic generation that creates the link on the fly from the product's own category and attributes, with manual links always taking priority.
It's theme-agnostic, hooks into the shared catalog output helper so it operates on Luma and Hyvä with zero template edits, and is migration-safe: links store only the relative path and add the domain at render, ensuring they survive a store move. It can also remove old hand-coded "View Other" buttons from descriptions as they render (fully reversible), and includes CLI commands for automation.
Features
Every capability earns its place: built to solve a real merchant problem, not pad a feature list.
Adds 'View Other Options / Finishes / Sizes' buttons to product pages that send shoppers straight to the matching variant products, so they find the colour, finish or size they want.
Pick a target category and up to five attribute = value filters from dropdowns on the product page, the builder assembles the correct filtered-category URL for you, no URLs to type.
Any product with no manual link auto-builds one from its own category and attributes (manufacturer + finish/size), so hundreds of products get cross-links with zero per-product setup.
Set the View Other links across your whole catalogue from a CSV keyed by SKU, with a dry-run preview before anything saves and CLI commands for automation and migration.
Hooks the shared catalog output helper, so it renders on both Luma and Hyvä with no template changes, and can strip legacy hand-coded buttons from descriptions, reversibly.
Stores only the relative path and adds the domain at render time, so your cross-links survive a domain change or store migration instead of breaking.
Comparison
| eTechFlow (£79) | Native Magento | Custom development | |
|---|---|---|---|
| Price (1-year updates & support) | £79 | Free but limited | Days of dev time |
| Dynamic variant linking between simple products | Yes | Requires configurable/grouped restructure | Custom |
| No catalogue restructure needed | Yes | No | Depends |
| Hyvä support | Yes | n/a | Depends |
Comparison reflects the typical alternative approach; prices and effort estimates checked July 2026.
Try it first
No sandbox, no marketing reel. The live demo runs the actual module on a Magento store with real catalog and real flow. Use it to verify the integration shape before you buy.
A full step-by-step guide — installation, admin configuration and every option, with screenshots. Read it before you buy to see precisely what you're getting, and keep it on hand after.
Compatibility
| Platform | Versions | Other | Status |
|---|---|---|---|
MagentoPrimary | 2.4.x | - | Supported |
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