SEO-friendly layered navigation with human-readable filter URLs.

Magento
2.4.x
Luma
Legacy fallback
Source code
Shipped on day one
30-day refund
No forms, no questions
Overview
SEO-friendly layered navigation: human-readable filter URLs (slug ↔ option-id) for Magento Open Source and Adobe Commerce. Theme-agnostic (Hyvä / Luma). Part of the eTechFlow SEO Suite.
Features
Every capability earns its place: built to solve a real merchant problem, not pad a feature list.
Turns Magento's ?manufacturer=2069 into clean, shoppable slugs like ?manufacturer=yale, fully two-way (slug ↔ option id), rewriting both dropdown and swatch filters automatically.
Choose a clean query string (?manufacturer=yale) or a fully path-style URL (/manufacturer/yale). Path format needs no rewrite generation, it's resolved live by the router.
Comparison
| eTechFlow (£109) | Mageplaza Layered Navigation ($149) | Amasty Improved Layered Navigation ($399) | |
|---|---|---|---|
| Price (1-year updates & support) | £109 | $149 | $399 |
| Human-readable filter URLs | Yes, slug-based | Partial | Yes |
| Indexable filter whitelist | Yes | No | Yes |
| Canonical + robots control per filter | Yes | Basic | Yes |
| Smart pagination + sitemap integration | Yes | No | Partial |
| Hyvä support | Yes | Yes | Yes |
Competitor prices are one-time licence prices from their public price lists, checked July 2026. Feature rows reflect each vendor's published product descriptions. Competitor prices are shown in USD as published by each vendor.
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Pick a combo deal with 10% off
View all bundlesYou save $25 buying these together.
See it in action
No sandbox, no marketing reel. The live demo runs the actual module on a Magento store with real catalog and real flow. Use it to verify the integration shape before you buy.
A full step-by-step guide — installation, admin configuration and every option, with screenshots. Read it before you buy to see precisely what you're getting, and keep it on hand after.
Compatibility
| Platform | Versions | Other | Status |
|---|---|---|---|
MagentoPrimary | 2.4.x | - | Supported |
Customer reviews
4.5
4 reviews
Verified-purchase reviews. Moderated for spam.
Samuel Bennett
Why this module not the other one
Every module on this marketplace is maintained by the engineers who wrote it. Reply to a support email and you get a code answer, not a chatbot.
30-day refund
Email [email protected] with the order ID. No forms, no required justification.
Engineer support
Reply to the delivery email. A member of our team responds within one business day. No ticket-queue first-line.
12 months of updates
All updates included for 12 months. After year one, renew at half price or keep the version you have.
Source code shipped
Full source code on every purchase. Audit it, patch it, fork it. No encrypted binaries.
Custom work
We do paid customisation on every module in the marketplace. Tell us what you need and we'll quote within one business day. No sales call. No "let's schedule a discovery."
More from this category
One-time price. 1 year of updates and priority support. 30-day money-back guarantee.
Works with



A single whitelisted filter becomes an indexable, self-canonical landing page; multi-filter and price pages get NOINDEX, FOLLOW with a canonical back to the base category, killing duplicate content.
Choose exactly which attribute codes may become indexable landing pages. Every setting is scope-aware (Default / Website / Store View), so multi-store catalogues stay under control.
Emits the whitelisted single-filter landing pages (only category+value pairs with products) so Google discovers them, and adds NOINDEX, FOLLOW to ?p=2,3… for crawl-budget best practice.
Runs on Hyvä and Luma with deterministic slugs (Premier 2000+ → premier-2000, stable across stores and re-runs), plus disjunctive faceting so shoppers can pick several values and options stay clickable.
SEO Layered Nav — setup guide
Step-by-step install & admin configuration, fully illustrated.
Open guide“After SEO Layered Nav was configured on our Magento store, the day-to-day workflow was clear. We especially value that selected filters can use readable, indexable URLs. The settings are easy to understand, and our team can manage the workflow without needing repeated developer assistance. It now replaces a task we previously handled manually.”
3/11/2026
Maya Bennett
“We were dealing with filtered catalogue pages producing unfriendly or poorly controlled URLs. After adding SEO Layered Nav, selected filters can use readable, indexable URLs and SEO controls help decide which filter combinations should be discoverable. The main difference for our store has been a smoother day-to-day workflow, fewer avoidable customer questions and less manual administration. It has been a strong fit for our Magento setup.”
1/26/2026
Lily Bennett
“The core functionality does what we needed: selected filters can use readable, indexable URLs. It turns useful catalogue filters into a more manageable SEO structure. We had a small amount of configuration during the initial setup, which is why I would give it four stars rather than five. Overall, it is reliable and saves us considerable administrative time each week.”
6/23/2025
George Bennett
“Our technical team liked that SEO Layered Nav keeps the workflow inside Magento. In particular, SEO controls help decide which filter combinations should be discoverable. Installation and support were straightforward and well supported, and having source-code access made the extension easier to review for our environment.”
6/16/2025
Free installation
We install and configure the module on your store, free. Just tick Free installation at checkout.

An always-current XML sitemap for Magento 2, auto-generated, scheduled, and Search Console ready, on Hyvä & Luma.
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